Chinese KFC sells almost all parts of the chicken due to high inflation
Fast food restaurant KFC sells almost all chicken parts in China due to high inflation. That’s what Joey Wat, director of parent company Yum China, told CNN. Due to the price increases, chicken feet are now also on the menu, for example.
The extensive menu has mainly to do with the high inflation. The prices of, among other things, oil and chickens have risen sharply in the past year. Fast food restaurants face more expensive costs to prepare their food.
For years, KFC customers in China wondered why the chain didn't sell chicken feet, which are a delicacy in the country.https://t.co/5Wk1NdqQnA
— CNN International (@cnni) August 1, 2022
“We are now trying to compensate for the higher prices by using a larger portion of the chicken,” Yum China boss Joey Wat told CNN. The menu in China now includes chicken feet and chicken wing tips. “Actually, we now use everything from the chicken, except for the feathers.”
According to Wat, the Chinese consumer is only happy with the choice of the fast food chain to include chicken feet on the menu, for example. The feet are a well-known Chinese delicacy that KFC customers in China regularly ask for.
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