Pattaya has approached closed companies that do not pay tax for their banners
This seaside town on Thailand’s east coast may be trapped in a historic downward spiral of recession, yet closed business owners were told they would still have to pay taxes on their light boxes as further adverts unless they cover up.
Premrudee Jittivuthikarn, owner of King Seafood on Walking Street, said her son posted under an alias message on Facebook this month that they were told by city officials to cover their signs or pay the tax bill.
More than 70% of Walking Street businesses are closed due to no foreign tourists.
Premrudee – whose restaurant has some of Pattaya’s most famous signs, including the marquee ‘Good Guys Go to Heaven, Bad Boys Go to Pattaya’ – scoffed that the policy was one that could only be devised by bureaucrats. And if they maintain this position, not only the policy of the city of Pattaya would be damaged but also the image of this famous resort in Thailand.
Covering with pieces of tarpaulin or plastic would be a flag on a mud barge.
The posting on Facebook under an alias called it a petty nonsensical idea. Premrudee said it was only her son’s personal point of view.
Premrudee noted that by now many entrepreneurs have covered their signs and said he believes many of Pattaya city officials have good intentions, but there are better ways, such as outright tax exemption at this troubled time.